Use on live calls · don’t send to prospects
Setup-call closer that gets a yes without begging.
Goal of this call is not “explain software.” Goal is diagnose leakage → show the fix in 3 screens → run the math → offer two paths → collect payment or book a 24-hour decision.
Call clock
15:00
1 Open (60–90 seconds) — frame control
You lead. You’re the operator, not a salesman pleading for time.
“Hey — thanks for jumping on. I’ll keep this to 15 minutes.
Goal is simple: see if jobs are leaking out of your phone, show you the Unleashed setup in plain English,
and if it’s a fit we can get you live this week. If it’s not a fit, I’ll tell you straight. Fair?”
- Got permission for 15 minutes
- Confirmed they’re mobile / independent / going independent
- Confirmed they do paid vehicle work (not tire-kicker hobby)
2 Diagnose (4–5 min)
Ask. Shut up. Write his words. Pain in his mouth = easy close later.
Q1. When a customer texts “u available?” and you’re under a car — what usually happens?
Listen for: they ghost / call shops / you lose the job
Q2. Of 10 people who inquire, how many actually book a time?
Under 5/10 = strong leakage
Q3. Where do quotes die?
Texts / Facebook / memory / never followed up
Q4. What’s one booked job worth to you, all-in ballpark?
Use for ROI in section 4
Q5. If next month looked the same as this month — is that acceptable?
Pain score
Answer the taps above
0
“So what I’m hearing is: it’s not your skill — it’s intake and follow-up. Jobs are leaking between the first text and a locked time on the calendar. That’s exactly what we install. Let me show you the three screens that fix it.”
3 Demo (3 minutes) — screens, not features
Share phone/screen. No architecture talk. No “Node” or “CRM software.”
“I’m not going to drown you in buttons. Three things only: how a customer books, where the job lands for you, and how you pick up extra work or chase a quote that went quiet.”
Booking link — customer picks service + window + location while you’re under the car.
Say: “This replaces 11 back-and-forth texts.”
Job pipeline — name, notes, status, history in one place.
Say: “This is the front desk you don’t hire.”
Bid board + follow-up — open jobs when you want them; free text that resurrects cold quotes.
Say: “Optional extra work — not forced junk leads.”
- Showed booking on mobile width
- Showed where a job appears for him
- Said “you own the customer” out loud
- Did NOT open settings rabbit holes
“That’s the whole product in real life. Questions on what you just saw — or should we run the money math so you know if it’s even worth it?”
4 Money math (60–90 sec)
Make the fee feel small next to one recovered job.
If he only recovers
1 job × $350 = $350
Monthly Unleashed is $149. That job covers ~2.3 months. Setup is a one-time on-ramp — waived if he goes annual.
“I’m not asking you to believe in marketing. I’m asking whether catching one job around $350 this month is realistic. If yes, the system already paid for itself. If you don’t think you’ll catch even one — tell me and we stop here.”
5 Offer (2 minutes) — two doors only
Never open a third mystery option. Binary choice closes faster.
“Here’s how it works. We install Unleashed under your name — booking, job pipeline, bid access, follow-up templates. I walk you through it on your phone. You send one link. You cancel monthly if it’s not earning its keep.
Two ways to start:”
Two ways to start:”
Door A — Monthly
$149 /mo
+ $499 setup (one-time)
- Cancel anytime after you’re live
- Full system + support
- Best if he wants an easy out
BEST VALUE
Door B — Annual
$149 /mo billed annual
Setup $499 — WAIVED
- Same system
- Skips the setup hurdle
- For guys who already feel the leak
“Which door is cleaner for you — monthly with setup, or annual and we waive the $499 so you can start cleaner?”
Selected: —
6 Objection snipers — exact lines
Acknowledge → reframe to money/leakage → return to door A/B. Never argue his identity.
“I already get enough work.”
“Good — then this isn’t about finding strangers. It’s about the jobs that already text you and never lock a time. If nothing slips today, you don’t need me. If even one quote a month dies in DMs, that’s the hole we plug. Looking at what you told me earlier, does anything slip — or is it truly airtight?”
“I hate monthly fees.”
“Respect. I hate junk fees too. This one has to lose to a single job. You said a job is about $350. Monthly is $149. If we can’t honestly say you’ll catch at least one leak, don’t buy it. If we can — the fee is smaller than the leak. Monthly keeps you uncuffed. Annual only exists to kill the setup cost.”
“Is this paid leads / selling my number?”
“No. You own the customer. Booking and pipeline are yours. The board is optional work you choose to bid — not a blast list of 20 guys fighting over freon top-offs. If anyone ever treats you like a lead mill, fire us.”
“I’m not techy.”
“You don’t build anything. I set it up, put your services on it, and walk you through it on your phone in one call. If you can tap a link and say yes to a job, you’re techy enough.”
“I need to think about it.”
“Totally fine. ‘Think’ usually means one of three things: money timing, not sure it’ll get used, or you want to ask somebody. Which one is it for you?”
Then branch. If timing: offer start-date. If usage fear: offer launch week checklist. If spouse/partner: “Want a 10-minute call with them on the link tomorrow?”
Hard alternative close: “Let’s do this — I’ll hold Door B setup-waived through tomorrow night. If you text YES by then, we launch this week. If not, no sweat and no chase.”
Then branch. If timing: offer start-date. If usage fear: offer launch week checklist. If spouse/partner: “Want a 10-minute call with them on the link tomorrow?”
Hard alternative close: “Let’s do this — I’ll hold Door B setup-waived through tomorrow night. If you text YES by then, we launch this week. If not, no sweat and no chase.”
“Can you guarantee jobs?”
“I won’t insult you with fake guarantees. I guarantee the system goes live as promised or setup is refundable. Jobs still need you to be good and responsive. What I remove is the silent leak between first contact and booked time.”
7 Close — pick a path and shut up
After you ask, silence is a tool. First person who talks loses leverage.
Path 1 — Assumptive (default when pain score ≥ 6)
“Cool — let’s get you live this week. Door A or Door B? Once you pick, I’ll text the pay link and take your services list before we hop off.”
Path 2 — Binary (most calls)
“Based on what you said about leaks, this is worth testing. Do you want to start monthly with setup, or annual so we waive the $499?”
Path 3 — Soft park (low pain / not ready)
“Doesn’t sound like the spill is costing you enough yet — good problem. I’ll send the page. If a couple jobs ghost on you this month, text me and we’ll launch fast. No pitch cadence from me.”
Path 4 — Micro-commit (hesitant but warm)
“How about this: you send me your services + service area today. I prep the build. You decide on payment by tomorrow night. If it’s a no, I delete the prep — no invoice games.”
8 Payment + intake (don’t hang up without this)
Won calls die in “I’ll pay later.” Collect momentum now.
Payment link (paste yours)
Door A total due today if monthly+setup, or first month only if you finance setup mentally.
Calendar hold
Launch call slot (30 min) within 72 hours.
“I’m texting the pay link now. While that goes through, I need four things so I don’t slow your launch: legal/business name, services you want bookable, service area, and the phone number customers should see.”
9 After-call (same day)
If CLOSED-WON
- Send receipt + “you’re in” text
- Create client folder / CRM contact
- Build booking page skeleton same day
- Confirm launch call 24h prior
“You’re in. I’m building Unleashed under your name today. Reply with services + service area if you haven’t. Launch walkthrough: [SLOT]. If anything blocks payment, tell me now so we don’t lose the week.”
If PENDING 24h
- Send page + Door A/B recap immediately
- Set phone reminder tomorrow 4pm
- One bump only — no desperate triple-text
“Good call today. Recap: Unleashed = booking + job pipeline + optional bid board + follow-ups. $149/mo, setup $499 or waived on annual. You own the customer. Page: unleashedservice.online/bookmore/ — if it’s a go, reply YES and I’ll send pay link + launch slot.”
If LOST / nurture
“Appreciate the time. No chase from me. If jobs start ghosting or missed calls get expensive, hit me up — we can launch quick. Page stays here: unleashedservice.online/bookmore/”
🧾 Irresistible one-sheet
Use Print one-sheet in the top bar (opens a real letter PDF page). Quick recap below:
Promise: Booked jobs while you’re under the car.
Enemy: Missed calls, dead DMs, napkin office.
System: Book → pipeline → bid board → follow-ups.
Math: 1 job ≥ month of Unleashed.
Price: $149/mo · setup $499 · waived annual.
Risk reverse: cancel monthly · setup refundable if not launched.
Close: “Door A or Door B?” then silence.
Before hangup: pay + services + area + launch slot.
Enemy: Missed calls, dead DMs, napkin office.
System: Book → pipeline → bid board → follow-ups.
Math: 1 job ≥ month of Unleashed.
Price: $149/mo · setup $499 · waived annual.
Risk reverse: cancel monthly · setup refundable if not launched.
Close: “Door A or Door B?” then silence.
Before hangup: pay + services + area + launch slot.